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How to Buy a Home Blog

PROJECT: Copywriting/Marketing

COMPANY: Landmark National Bank

CHALLENGE: Write an informational blog post that approaches buying a house in a simple and friendly tone while connecting it to applying for a loan at Landmark National Bank.

SOLUTION: The long-form blog post displays a need-to-know information outline along with a step-by-step guide to the process of purchasing a home in Kansas with a clear CTA to applying for a loan at Landmark National Bank.

Warm Weather Fun in Wilmington, NC Blog

PROJECT: Copywriting/Marketing

COMPANY: Go Store It - Self storage

CHALLENGE: Writing an informational blog on the varying activities in Wilmington, NC, while tying it into a storage company.

SOLUTION: The short-form blog post is structured for families with kids, young adults, and water-based activities. The CTA encourages readers to store their winter clothes with Go Store It - Self Storage.

Homeowners Program Blog

PROJECT: Copywriting/Marketing

COMPANY: Landmark National Bank

CHALLENGE: With the difficult housing market, the bank wanted a blog post for first-time homeowners to provide some simple information to follow along.

SOLUTION: The short-form blog post displays a simple-to-follow tone, a clear connection to Landmark National Bank, and the opportunity to research first-time buyer programs.

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